Kothari IT.

Aurum CRM

Capture every enquiry. Convert more of them. Keep customers coming back.

Early rolloutBuilt for jewellery retail and in early rollout with the trade.

Retail CRM for jewellery sales

Aurum CRM

Real screens from the running product, shown against a demo dataset. No client data.

/dashboard
Aurum CRM dashboard on a demo tenant: revenue, sales, customer count and conversion rate as period-on-period KPI cards; a business performance chart trending revenue by month; a needs-attention queue of overdue follow-ups and unassigned leads; a live in-store visitor list; a customer journey funnel from walk-ins through leads, follow-ups and visits to purchases; branch-by-branch performance; and a won/in-progress/lost conversion breakdown.

Dashboard — the whole jewellery business in one view, from live footfall to conversion

02 Capability

What it does today

Shipped and running — not a roadmap.

Every channel captured

Walk-in, WhatsApp, and Instagram enquiries land in one pipeline.

Capture, convert, care

A pipeline shaped for how jewellery retail sells, from first visit to loyalty.

Follow-up built in

No enquiry goes quiet because someone forgot. The system remembers.

Where it runs

Tell us what your business is fighting.

One conversation. We will tell you honestly what to build, what to buy, and what to skip.

Start a conversation